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When you’re creating job postings, you need to ensure they contain all of the information candidates need. If certain details are missing, some job seekers may walk away without submitting a resume. As a result, you completely miss out on what they bring to the table.

Additionally, specific pieces of information allow candidates to determine if they’re genuinely a good fit for the role. Without those details, you may find yourself overrun with poor-match resumes, making your recruitment process more cumbersome than necessary.

Fortunately, getting the right pieces of information into your job postings doesn’t have to be challenging.

If you want to cover the correct details, here are six things you want to include in job postings.

  1. Clear Job Titles

Many companies use unconventional job titles for a range of positions. While this can help roles stand out, it also creates confusion about what the role may involve. Since that’s the case, make sure to pair non-traditional titles with their traditional counterparts. That ensures candidates know what to expect if they apply.

  1. A Solid Summary

Ideally, you want to make sure the candidate can get a grasp of the role in just a few sentences. By adding a solid job summary, you can give them an overview of what the position involves and how it functions within the organization. That removes a degree of ambiguity, which most job seekers will appreciate.

  1. Legitimate Must-Haves

While it’s tempting to add a laundry list of requirements to attract what you feel is the perfect candidate, that isn’t an ideal approach. Many job seekers will screen themselves out if they don’t bring everything on the list to the table. As a result, you can miss out on candidates with legitimate potential.

Instead, focus solely on skills the new hire must possess on day one. That lets you pare the list down to the genuine necessities, increasing the odds you’ll connect with job seekers who could thrive in the role, given a chance.

  1. Enough Requirements

As mentioned above, you don’t want to go overboard with the requirements. However, you do need a few must-haves on the list. Otherwise, you may get overrun by applicants who aren’t sure whether they qualify but think they could.

  1. The Job Location

Many candidates have strong feelings about commute times and distances. That’s why it’s wise to outline your physical job location as specifically as possible. By doing so, a job seeker can determine if it’s a trip they’d want to take regularly. If the answer is “no,” they’ll screen themselves out.

  1. A Strong Employer Value Proposition

When you’re recruiting, it’s easy to focus on your company’s needs. However, you also need to address what you bring to the table, ensuring candidates can see why working for you is a smart move.

Make sure to highlight the best of what you have to offer employees, such as outstanding benefits, an excellent culture, and a competitive salary. With the right employer value proposition, you can make your job postings stand out, increasing the odds that you’ll connect with top talent quickly.

Need Help Attracting Candidates?

If you’d like to learn more about how you can reach top-tier candidates fast, the team at TempStaff can help. Contact us today.


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